Why Apple Skewered Skeuomorphic Design

Apple's reveal of its new iOS7 operating system last week was accompanied by widespread predictions about the demise of skeuomorphic design.

Apple’s iOS7 includes the most significant changes to the user interface since its introduction with the iPhone in 2007. The new design is decidedly flatter and fundamentally different than any user interface we’ve seen. And it’s not likely we’ll see leather-bound notebook textures and page-flipping simulations in this new interface.

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